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Introducing the new #AshBrown ObsessionGet the lowdown on the ashbrown obsession

Having a cool tone, Ash Brown is well-known to be the shade that is effortlessly stylish yet natural. Straight from the runways and streets of Paris Fashion Week, the Ash Brown trend is finally here!


Ash Brown Obsession
AshBrown

In 3 simple steps, L'Oreal Paris protects your hair while you color. The Triple Care Protection in the formula will leave your hair smoother, softer and shinier - making it possible to get the latest hair color without the damage! There's no reason to not be #AshBrownObessed!