Having a cool tone, Ash Brown is well-known to be the shade that is effortlessly stylish yet natural. Straight from the runways and streets of Paris Fashion Week, the Ash Brown trend is finally here!


In 3 simple steps, L'Oreal Paris protects your hair while you color. The Triple Care Protection in the formula will leave your hair smoother, softer and shinier - making it possible to get the latest hair color without the damage! There's no reason to not be #AshBrownObessed!