5 best makeup looks for your next video conference call

Need glam ideas for your next Zoom call? Check out these best makeup looks that are sure to pop on camera!

Whether it’s for work, to attend a wedding, or just a casual catch-up with friends, video calling has become the norm.

However, just because a lot of things are now done online, that doesn’t mean your makeup tools need to hide away in your closet. Video calls have opened an opportunity to take makeup to a whole new level.

So, make things fun and exciting in your next video conference call by donning your best makeup look! Here are some tips to make sure your virtual makeup pops on camera no matter the occasion. Ready? Let’s break it down.

5 Best Makeup Looks for Your Next Video Conference Call

1. Flushed, monochrome look

A flushed, monochrome look is perfect for a virtual wedding. From rosy pinks to brown hues, the monochromatic makeup trend has options for everyone.

Start by applying your lipstick first. Then, move to your cheeks by dabbing the same lipstick on your cheeks until you get the opacity you want. For this, we recommend using L’Oreal Paris Rouge Signature that applies very lightly and can blend in easily. Next, put some liquid or cream highlight on your cheekbones and above your brows to give your face some dimension.

Now, take that same lip color and press it through the crease of your eyelid. Next, add a touch of highlight in the inner corner and the very center of your lid. Finally, apply mascara and complete the look with statement earrings.

Attractive woman in gray long-sleeve shirt

Source: Ali Pazani via Pexels

2. Bold eye, neutral lip

If you’re prepping for a virtual birthday party, try showcasing a bold eye makeup look—and don’t be afraid to play around with colors!

A bright eyeshadow will complement the event’s celebratory vibe. Make sure it follows your natural eye shape. Since lashes tend to disappear when you’re on camera, opt for layers of volumizing mascara, such as L’Oreal Paris Volumizing Lash Paradise. This trick will make your eyes appear larger and more defined. To balance that bold gaze, choose a neutral lip color. Don’t forget to rock a pair of hoop earrings to add some fun elements to the party.

Portrait of a woman with colorful eye shadow

Source: Gabb Tapique via Pexels

3. Power brow, bold lip

Next time you’re presenting for a work meeting or seminar, elevate your look with power brows and bold lips. Groom your arches with a spoolie and fill in the sparse areas with a brow pencil. This will give your face more definition. If you’re looking for a go-to product to do the job, try the L’Oreal Paris Unbelievabrow Eye Pencil. This tinted brow gel formulation is also waterproof so your brows are on fleek the whole day.

When it comes to your lips, wearing a bold color is the way to go—think deep berry or milk chocolate brown. It will render your face brighter on the camera, making you seem more awake and vibrant. To finish the look, press in some pearl bobby pins for an added sparkle.

Portrait of a young woman

Source: Pixabay via Pexels

4. Soft, sophisticated glam

When attending a work meeting, go for the soft, sophisticated glam look. First, apply an illuminating foundation. Zoom picks up light, so it’s the perfect way to showcase glowing skin. Next, use a concealer to cover any dark circles, like L’Oreal Paris Infallible Full Wear Concealer. You can even use your concealer in a shade or two lighter to build up a slight contour on your cheekbones, so they can pick up light.

Dust the outer parts of your face with powder to mitigate any oiliness, and put on a dash of tinted gloss to add some dimension to your lips. Finish it off with a layered necklace for a chic finish.

Portrait of an attractive woman

Source: Gabb Tapique via Pexels

5. Casual look

If you’re virtually catching up with friends, go for the casual makeup look. Start with a moisturizer after a quick cleanse, then layer this on with a lightweight foundation, like L’Oreal Paris Fresh Wear. Having that light dewy skin look will surely make you stand out on screen. Then, put on some warm blush-on and eyeshadow. Next, curl your lashes and apply black mascara to add definition to your eyes.

Finish the look with lipstick in a vibrant shade. Zoom calls make you look washed out, so putting on something that pops will help make your face appear brighter on camera. A colorful headband can also help perk things up, so you can opt to wear one before turning on the camera.

Side portrait of an attractive young woman

Source: Kensin Kei via Pexels

Tips to Have Your Makeup Pop on Video

Here are quick tips on how to make your virtual makeup pop on camera.

1. Make sure you have proper lighting

The light should be in front of you, not behind you, so you don’t get accidentally silhouetted. Have a lamp placed directly across your face for steady lighting. You can also use natural light by opening a window as this creates a soft-light effect when you’re in front of the camera.

2. Take care of your base

Skincare is essential when achieving any look. So, first, slather on some moisturizer. Then, apply a foundation. To look less washed-out on camera, opt for something slightly darker than your skin tone. It will add brightness to your face by countering the shadows created when you’re on screen.

3. Use long-wear, pigmented products

Long-wear products are made to last for longer hours than traditional formulas. For instance, a long-wear lipstick like the L’Oréal Infallible Les Macarons 16-hr Liquid Lipstick allows you to sport a statement lip all day without the need to reapply in between your Zoom session.

Also, long-wear foundations, such as the L’Oréal Infallible 24hr Matte Cover Foundation, provide maximum coverage with no retouches needed. And unlike traditional concealers that require frequent touch-ups, long-wear concealers offer all-day coverage. The L’Oréal Paris Infallible Full Wear Concealer comes with an elastic formula that delivers a full finish.

4. Don’t forget your hair

A hairstyle that looks put together adds elegance to your overall look. A high ponytail is one great option. With a few bobby pins and a little hairspray or mousse, doing this hairdo is as easy as pie.

Another insanely popular look is the top knot. To do this, just twist your locks around your hand and then knot them. Then, gently pull some strands out to frame your face to add some softness to your look.

Amp Up Your Virtual Look

The pandemic may have prevented most events from taking place in person, but it hasn’t stopped important occasions from being celebrated. Although social distancing is the new rule, it doesn’t mean catching up should stop. That said, this is an opportunity to take your makeup look to a whole new, exciting level!

Amp up your look for your next virtual conference with the latest L’Oréal Paris cosmetic products. Head over to our shop for your makeup needs.

L'Oréal Paris Makeup Virtual Try On

Not sure whether or not these looks fit your style? Try our Makeup Editor with multiple makeup products and colors you can try on virtually. Get your best conference call look with L'Oreal Paris.


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