Declare war on your wrinkles

We can't avoid them - one day or another wrinkles will settle in. So here's a handy guide on choosing the best wrinkle-busting cream for your skin.

What causes wrinkles?

Strictly speaking, wrinkles are 'furrows' more than 1mm deep and one of the early, classic signs that our skin's beginning to age. Some wrinkles are caused by our expressions - frown or laughter lines formed by repeated facial gestures. The second, deeper type are wrinkles caused by sagging skin and and dehydration.

Active anti wrinkle ingredients

Whether you're a serum or cream fan, opt for products that contain the following tried and tested ingredients to reduce wrinkles:  - Hyaluronic acid heads the list as the most effective moisturising and plumping active ingredient. It's THE one way ticket to reduce wrinkles and plump features!

- Retinol (a vitamin A derivative) slows down the appearance of wrinkles by boosting collagen production and skin cell renewal.

- Peptides are great if you want to avoid the Botox route.They block receptors that cause our facial muscles to contract, meaning our skin doesn't crisp up and form wrinkles.  The great news is that nowadays facial treatments don't just contain one anti wrinkle ingredient. They invariable also contain compounds that attack other signs of ageing skin.

The results? Anti wrinkle + sagging skin or anti wrinkle + revolumising winning combos! In other words, global action treatments for youthful skin. 


Smooth away your lines

Tapping your face with your finger tips can help iron out wrinkles: simply touch-type your laughter lines, crow's feet, frown lines and forehead wrinkles.  This quick facial work out will relax and smooth your features.

Emergency action plan

The must-have product to carry at all times? A wrinkle filler! No Polyfilla here, but rather a handy pen that, when applied to wrinkles, immediately plumps them up.  A great SOS solution for the end of the day, when you're looking tired rather than wide-eyed!

Does anti wrinkle make up exist?

Yup! Opt for a foundation that contains mica particles designed to capture and evenly distribute light. You can also apply a pearly blusher to your cheekbones for added youthful radiance. Make up doesn't get rid of wrinkles but can Photoshop them into obscurity! Word of warning - avoid heavy textures as their cake-like appearance will only accentuate lines.